A face built to be recognised.
The 4 Series Coupé, and the grille that decided everything else about how it looks.
Every generation of the 3 Series Coupé had a face you'd forget in a parking lot. The 4 Series does not have that problem. The kidney grille grew, went vertical, and became the entire argument — everything else on the front end, the headlight shape, the lower intakes, the bonnet crease, is drawn to lead your eye back to it.
It's polarising by design, not by accident. A wide, low grille reads as calm. A tall, vertical one reads as alert — closer to the upright faces BMW built before horizontal grilles became the industry default in the 1950s. The 4 Series is BMW arguing that its cars should look like they're paying attention.
Five things worth a second look.
Watch the face wake up.
This section will hold a scroll-driven 3D moment: a stylised version of the car's front end, built from code rather than a downloaded model, where the grille slats and laser headlights light up — with a brief amber flicker — as you scroll through it.
The numbers behind the face.
The 4 Series spans four-cylinder 420i/430i models up to the six-cylinder M440i xDrive shown here — the figures below are for that top petrol variant.
| Spec | Figure |
|---|---|
| Engine | 3.0L turbocharged inline-6, 48V mild hybrid |
| Power | 386 hp / 288 kW |
| Torque | 500 Nm / 369 lb-ft |
| 0–100 km/h | 4.4 s |
| Top speed | 250 km/h (electronically limited) |
| Drivetrain | xDrive all-wheel drive, 8-speed Steptronic |
| Length | 4,784 mm |
| Wheelbase | 2,851 mm |
| Kerb weight | ~1,750 kg |
Published manufacturer figures for the current-generation (G22) M440i xDrive Coupé; may vary by market and options.
This is a design study, not a dealership.
This page exists to explore scroll-driven storytelling and a code-built 3D moment — not to sell a car. For a real M440i, talk to your local BMW dealer.
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